How to Submit a Website for Google AdSense Approval
Learn how to add your website to Google AdSense, complete site verification and submit it for review step by step.
Quick Overview: Sign in to AdSense → Open Sites → Add your website → Complete one verification method → Verify your site → Request a review.
Once your website is ready for Google AdSense, you need to add it to your AdSense account and submit it for Google's review. Although the process is fairly straightforward, it can be confusing if you are doing it for the first time because AdSense may display different verification options and status messages.
This guide walks you through the complete process, from adding your website to AdSense to completing verification and requesting a review. The steps are explained in simple language so that beginners can follow them without getting lost.
Before You Submit Your Website
Before you begin, make sure your website is already live and accessible to visitors. You should also be able to make changes to your website when AdSense asks you to add a verification code, meta tag or other required information.
It is better to complete these basic preparations first rather than adding a website to AdSense and immediately trying to submit it without checking whether everything is working properly.
Start by signing in to your Google AdSense account with the Google account you want to use for your website.
After you enter the AdSense dashboard, look for the navigation menu. The section you need for adding a website is called Sites.
If you have more than one Google account, make sure you are signed in to the account associated with the AdSense account where you want to add the website.
From the AdSense dashboard, open the Sites section. This is where you can add websites to your AdSense account and check the status of websites that have already been added.
Once the Sites page opens, look for an option such as + New site or Add site. The exact wording or position of the button may vary depending on the current AdSense interface.
Figure 1: Open the Sites section and use the Add site option to begin the website submission process.
After clicking Add site or New site, AdSense will ask for the website you want to connect to your account.
Enter the domain of your website carefully. For example:
You should enter the website domain rather than the URL of a particular blog post, image, search page or category page.
Important: Check the domain carefully before continuing. Make sure there are no spelling mistakes and that you are adding the website you actually want Google AdSense to review.
After entering your website address, click Save or the button provided by the AdSense interface.
Your website should then appear in the Sites section of your AdSense account. Depending on the status of the website, AdSense may ask you to complete additional setup or verification before you can request a review.
Do not worry if your site is not immediately shown as approved. Adding a website and getting it approved are separate parts of the process.
After adding your website, AdSense may ask you to connect or verify the site. Depending on your account and the current AdSense interface, you may see several options for doing this.
Common options can include:
Figure 2: AdSense may provide different options for connecting or verifying your website.
✓ Follow one suitable method
You do not need to add every verification option displayed in your AdSense account. Choose a method that is available for your website and follow the instructions provided for that method.
If you are comfortable editing your website's HTML, the Meta tag option can be a straightforward choice. However, the best method depends on your website platform and the options currently shown in your AdSense account.
Beginner Tip: Do not copy verification information from another website or an old tutorial. Always use the code, tag or information generated for your own AdSense account.
Once you have selected a verification method, follow the exact instructions displayed inside your AdSense account. The steps are different depending on which option you choose.
Option 1: Meta Tag Method
If you choose the meta tag method, AdSense will provide a tag associated with your account. Copy the exact meta tag shown there.
It may look similar to the following example:
Important: The code above is only an example. Never copy the example into your website. Use the actual meta tag generated inside your own AdSense account.
Add the actual tag to the <head> section of your website as instructed by Google. After adding it, save your changes and make sure the updated version is published on the live website.
Figure 3: Add the AdSense HTML meta tag inside the head section of your website.
Option 2: AdSense Code Method
If you choose the AdSense code method, copy the code provided in your own AdSense account and place it on your website exactly as instructed.
Avoid changing, removing or rewriting any part of the code unless Google's instructions specifically tell you to do so. Using an altered or incomplete code can prevent AdSense from detecting the required setup.
Option 3: Ads.txt Method
If you choose the Ads.txt option, use the ads.txt information provided by AdSense and add it to your website's ads.txt file according to Google's instructions.
After making the change, check that the file or information is available on your live website before returning to AdSense.
Remember: Whichever verification method you use, the important part is that the required information is correctly added to the live website and can be detected by AdSense.
After completing the verification setup on your website, return to the AdSense page where the verification instructions are displayed.
Depending on the method you selected, AdSense may ask you to confirm that you have completed the required setup. Only confirm it after the code, meta tag or other information has actually been added to your live website.
Then select Verify or the corresponding verification option shown in your account.
Google will check whether it can find the required verification information on your website.
Verification failed? First check that you used the correct information from your own AdSense account, placed it in the required location, saved the changes and published them to the live website.
After completing the verification step, go back to the Sites section of your AdSense account and look at the status of your website.
One important point is that website verification does not mean your website has already been approved for AdSense. Verification is about connecting or confirming the website, while the subsequent review determines whether the site can participate in AdSense.
Therefore, pay attention to the exact status and instructions shown next to your website. AdSense may ask you to complete additional steps before a review can be requested.
Once the required setup is complete and AdSense provides the option to submit your website for review, select Request review.
This sends your website to Google for the AdSense review process. Before clicking the button, take a moment to make sure that you are submitting the correct website and that the required setup has been completed.
Final check: Do not request a review simply because the button is available. Make sure your website is ready, your verification setup is complete and the site you are submitting is the correct one.
Figure 4: Use the Request a review option after completing the required AdSense setup.
After requesting a review, you can continue monitoring your website from the Sites section in AdSense.
A review may take some time. During this period, there is generally no benefit in repeatedly removing and adding the same website or submitting it again while an existing review is still being processed.
Google will evaluate the website according to the requirements and policies applicable to AdSense at the time of the review. The final decision comes from Google.
What to Do If AdSense Cannot Verify Your Website
If AdSense cannot verify your website, do not immediately start changing unrelated parts of your site. First, check the verification method you selected and compare your implementation with the instructions shown in your AdSense account.
- Confirm that you used the verification information generated for your own AdSense account.
- Check that the code or meta tag was placed in the required location.
- Make sure the changes were saved successfully.
- Confirm that the updated website is actually live and publicly accessible.
- Make sure you are verifying the same website that you added to AdSense.
After correcting the problem, follow the verification instructions in your AdSense account again.
What If Google Does Not Approve Your Website?
If your website is not approved, the most useful thing to do is read the reason or status message provided in your AdSense account carefully.
Do not repeatedly submit the same website without addressing the issue mentioned by Google. If improvements are required, make the necessary changes first and then follow the instructions available in your AdSense account for another review.
Final Checklist Before Requesting an AdSense Review
- ✓ I entered the correct website domain.
- ✓ My website is live and publicly accessible.
- ✓ I selected only one verification method.
- ✓ I completed the selected verification method correctly.
- ✓ My changes have been saved and published.
- ✓ The website is connected/verified as required by AdSense.
- ✓ I checked the website status in the Sites section.
- ✓ I am submitting the correct website for review.
- ✓ My website follows Google AdSense policies.
Common Mistakes to Avoid
Choose and complete the verification method that is appropriate for your website instead of randomly adding multiple methods.
Use the website/domain you want to connect to AdSense rather than an individual article or search-page URL.
Adding a code to an unpublished version of your website will not help if Google cannot access that change on the live site.
Use the exact verification code or tag provided in your own AdSense account unless Google's instructions say otherwise.
Double-check the domain before saving it so that you do not accidentally submit a different website.
If your website is already under review, monitor its status instead of repeatedly starting the submission process.
Conclusion
Submitting a website to Google AdSense becomes much easier when you understand the order of the steps. Start by signing in to your AdSense account, open the Sites section, add your website and complete the verification setup requested for that site.
After the required setup is complete, check your website status and use Request review when AdSense makes that option available. Remember that adding or verifying a website does not automatically mean that it has been approved for AdSense.
Most importantly, use the instructions and verification information displayed in your own AdSense account. Google can update its interface, verification process and eligibility requirements, so the current instructions in your account should always take priority over an older tutorial.
